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Advisor technology · Digital platform

Scaling a Multi-Site Digital Platform for Financial Advisors

Engineering support for a headless digital platform serving roughly 100 financial-advisor websites, with static delivery, AWS infrastructure, and integrations across a distributed content estate.

Client context

A wealth-management organization operated a multi-site digital platform supporting advisor websites and a wider network of WordPress blogs.

The challenge

The platform needed to support a large distributed publishing estate while keeping delivery, integrations, and secured access paths manageable as the environment evolved.

Our role

We supported the platform as an engineering partner across its headless CMS, static delivery, AWS environment, WordPress integrations, and secured application paths.

Key workstreams

01

Headless publishing platform

Supported a Contentful-based content model and static delivery approach for roughly 100 advisor websites.

02

Distributed content integrations

Worked across integrations connecting the advisor web estate with dozens of WordPress blogs.

03

Secure delivery path

Supported a secured CloudFront, Lambda, and JWT-based path within the wider platform environment.

Outcome

The engagement supported a maintainable digital platform for a broad advisor-site estate while preserving the flexibility to evolve publishing, integrations, and secured delivery over time.

Technology

ContentfulAWSStatic deliveryCloudFrontLambdaJWTWordPress

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